01Recognize
Notice what feels unsafe
Learn the difference between safe and unsafe touch. Parts of the body usually covered by undergarments are private, and discomfort is reason enough to step away.
“This does not feel right.”
Film-led educationSafe-touch awarenessTrusted-adult support
Break the silence. Let children speak.
Chuppi Todo is an educational campaign founded by documentary filmmaker and child-rights activist Sanjay Singh. Through films, school conversations and community awareness, it helps children understand unsafe touch, say no and seek help.
A child should not need perfect words to be heard.
The promise behind the campaignSpeak up. You deserve to be heard.
14 citiesReported campaign reach
Children, parents and teachersA shared circle of awareness
Films, workshops and dialogueTools that make speaking easier
The Chuppi Todo story
A film that grew into a movement.
Published accounts trace Chuppi Todo to Sanjay Singh’s effort to explain abuse and personal safety to his young daughter—and to other children who needed the same language.
The first film, supported by Plan India, turned a difficult subject into a child-friendly story about recognizing unsafe touch, refusing it and speaking to a responsible adult.
Early media coverage followed the campaign into schools and communities, where screenings were paired with workshops, group discussions and calls for counselling systems that children could trust.
In 2013, a Chuppi Todo workshop at Sardar Patel School in Noida was followed by a rally in Nithari attended by more than 300 children and teachers—showing how classroom learning could grow into visible community action.
The work has since been reported across 14 cities, sensitizing children, parents and teachers while keeping one message at the centre: silence protects abuse; informed conversation protects children.
The safe-touch framework
Recognize. Resist. Report.
The campaign’s three-part guidance gives children simple actions to remember without placing responsibility for abuse on them.
02Resist
Say no and move away
If someone crosses a boundary, say “NO” clearly, leave the situation and call for help whenever it is safe to do so.
“No. I am going now.”
03Report
Tell a trusted adult
Do not carry a worrying secret alone. Tell a parent, teacher or another responsible adult who can listen, protect and help.
“I need to tell you something.”
Framework based on the safe-touch guidance described by Sanjay Singh and on published accounts of the Chuppi Todo films.
The campaign on film
Stories designed to start a conversation.
The original film follows children Rahul and Sania, showing how a child can move away from an unsafe situation and seek help from a trusted adult.
More than a screening
Film, conversation and a support system.
Coverage from schools and community programmes shows the campaign working as a facilitated learning process—not simply a film shown in isolation.
Film
A story children can understand
The original Chuppi Todo film uses simple scenes, mime and voice-over to explain unsafe touch without frightening or blaming children.
Conversation
A screening that opens dialogue
Campaign visits combined films with workshops, rallies and group discussions, giving children, parents and teachers language for a difficult subject.
Support
Adults prepared to hear
The campaign has consistently called for trusted adults and schools to create spaces where children can speak and receive responsible support.
A child-friendly message
“If a touch makes you uncomfortable, you can say no, move away and tell a trusted adult—even when you cannot explain exactly why.”
When a child speaks
Adults must be ready to hear and help.
Published coverage of Chuppi Todo repeatedly returns to the role of informed caregivers. Asking children to report is meaningful only when the adults around them can respond without fear, disbelief or blame.
A child’s disclosure is not an investigation to conduct. It is a call to listen, protect and connect them with appropriate support.
Listen without blame
Stay calm, let the child speak in their own words and do not make them responsible for what happened.
Believe and reassure
Make it clear that speaking up was the right thing to do and that the child deserves safety and support.
Protect and seek help
Prioritise immediate safety and connect with an appropriate child-protection or official reporting pathway.
Media and archive
Read the coverage behind this story.
This website’s campaign narrative is grounded in the published reporting, interviews, reports and first-party archive listed here.
Do Not Allow A Bad Touch, Fight For Your Dignity
An interview with founder and national convener Sanjay Singh on the campaign, its safe-touch guidance and the role of public action.
Read articleSanjay Singh
A profile of the campaign founder and the reported reach of Chuppi Todo across 14 cities with children, parents and teachers.
Read articleAnnual Report 2016–2017
A child-protection reference describing 1098 as a national, free, 24×7 emergency outreach service for children needing care and protection.
Read articleDocumentary Films Tackle Child Sexual Abuse in India
A detailed account of how the first film was conceived, what Rahul and Sania’s story teaches and why informed adults matter.
Read articleWorkshop discusses efforts to prevent child abuse
Coverage of a Chuppi Todo workshop at a Noida school followed by a Nithari rally attended by more than 300 children and teachers.
Read articleRTH You Matter Show: Campaign against child sexual abuse
A video feature on Sanjay Singh and the Chuppi Todo campaign’s effort to educate children about safe and unsafe touch.
Read articleFighting against child sexual abuse
Coverage of the socially relevant Chuppi Todo campaign and its work against child sexual abuse.
Read articleDon’t keep mum, tell your mom
A report on the Delhi launch with Plan India, Dr A V Baliga Trust and guidance from the Delhi child-rights commission.
Read articleHope for abused kids
Coverage of the campaign’s film-based approach and its focus on awareness among children, parents and wider communities.
Read articleStudents, teachers come together to break silence against child abuse
A report from Vadodara on school screenings, workshops, group discussions and the call for counselling support.
Read articleChuppi Todo
The campaign’s own archive of films, school outreach, events and reflections on breaking the silence around child sexual abuse.
Read articleOfficial reporting resources
Use a recognised child-protection pathway.
Child Helpline 1098 and these Government of India portals connect children and concerned adults with recognised support pathways.
If something has happened
Move towards safety. Tell someone you trust.
If a child may be in danger, prioritise immediate safety and seek help through a responsible adult and an official child-protection channel.
24×7 Child Helpline1098
A child or concerned adult can call free when a child faces sexual abuse, another form of abuse, danger or distress.
CHILDLINE’s 2016–17 annual report describes 1098 as a national, free emergency outreach service. Under Mission Vatsalya, Child Helpline 1098 is now coordinated through state and district systems and integrated with ERSS 112.
- 1
Get to a safer place.Move away from the person or situation if you can.
- 2
Tell a trusted adult.Choose someone who will listen and take your safety seriously.
- 3
Keep seeking help.If one person does not respond, tell another responsible adult.
Chuppi Todo